Pretty Litter
Pet Care
Lightweight Litter That Packs A Punch
Introduction
Powering a Pet Care Innovator.
Pretty Litter offers crystal-based cat litter that detects health issues through color changes, simplifying pet care via subscriptions. As e-commerce grew, they needed Shopify enhancements without risking conversion rates. We partnered to build advanced solutions that extend the platform's capabilities.
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THE VISION
Flexible, High-Converting Commerce.
Pretty Litter manages complex customer journeys with subscriptions. They sought to enhance checkout with new features while preserving Shopify's efficiency and seamless experiences. Our goal? Deliver scalable tools that integrate smoothly, boost engagement, and maintain sales momentum.
OUR APPROACH
Strategic Innovation.
We developed a headless checkout solution using Recharge's API for all transactions. We integrated A/B testing to compare and optimize performance, ensuring conversions were not only preserved but maximized. Focused on handling complexity, we built for seamless integration with operations and stakeholders, prioritizing scalability and growth.
Results
Optimized Outcomes.
The A/B tests revealed powerful insights: our headless solution delivered flexible, complex experiences while boosting conversion rates. This enabled tailored customer journeys that enhanced loyalty and revenue potential. Our collaboration expanded Shopify's horizons, propelling Pretty Litter's pet health innovation and strategic evolution.
